01
MAJUNG PRO
academy education
Marketing Core
Strategy
Appeal to my strengths? No! Information that customers are looking for Yes!
academy advertisement, With real information that customers are looking for creates trust
Center of Marketing From discovering data-based long-tail keywords, Majung presents solutions and differentiation for the problem in question, providing customers with the information they are looking for and creating reasons why they should use us.
Because there are so many ways to do marketing, you must first choose the optimal direction that fits your business business model, product, and budget before proceeding.
why 90%of business operators
in marketing
Most agencies are fooled by 'show metrics' and throw away their money.
No reviews from exaggerated advertisers! No exaggerated characters!
Center of Marketing welcome AI Lab is AI + data + technologyWe operate by actively utilizing
.
Anyone can see it, but Excuses from agencies that don't perform
wellIf you're tired of
Now is the time to change the ‘level’ of marketing.
Average ROAS increased by 600%, advertising costs reduced by 45%.
AI Businesses that utilize the Lab’s system draw a sales increase curve of more than 240% on average.
02
MAJUNG PRO
why Center of Marketing AI Compliance with the Lab’s educational deliberation and Should you choose a technical marketing solution?
We systematically dualize the needs of parents and students and maximize the academy’s trust assets.
AI The Lab operates a smart architecture that allows search robots to immediately recognize trustworthiness (E-E-A-T) while complying with the Office of Education's advertising review and anti-prior learning regulations.
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01 Education office advertising review
and risk prevention
We scan through a filtering module for risky expressions that may cause platform sanctions, such as exaggerated phrases about improving grades or encouraging prior learning, and only provide safe content that meets the guidelines of the Office of Education.
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02 Place and local maps for each school
within a 1km radius
We map the GPA characteristics of each school in key battleground districts such as Mokdong and Daechi onto the map, and automatically link local-specific long-tail keyword pages to permanently occupy the top exposure on the local map.
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03 Verification of academy data integrity
for AI/AEO search exposure
We precisely design technical schema markup and JSON-LD data so that Google and Naver's artificial intelligence chatbots can reliably cite instructor resumes and official academy information.
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04 Designing a dual conversion funnel for
parents and students
Free level tests and study tips for students and grade improvement case data for parents are placed separately to maximize the final consultation reservation rate.
03
MAJUNG PRO
What is the growth hacking and practical application process for recruiting graduate students without wasting the academy budget?
Optimizing marketing budget through separation of dual-funnel datasets
By systematically mapping the visual influx of students and the text trust verification stages of parents, we prevent unnecessary budget waste and maximize conversion rates.
AI An academy that implemented marketing by applying a double funnel in the lab The academy that ran the general exposure advertisement Comparison of advertising cost indicators compared to annual sales
Center of Marketing AI Lab
general business
04
MAJUNG PRO
Why education marketing deliberation and inspection and local SEO Should I choose an implementation company that designs the technology at the same time?
NON-STOP execution from short form recognition to place/blog trust verification and final conversion to homepage
Unlike simple agencies, AI Lab has an educational guideline inspection process and AI We combine crawling response solutions to provide safe and sustainable performance.
Center of
Marketing AI Lab is
based on the Office of Education's advertising review standards and
Design E-E-A-T structured markup technology yourself
Directly controllable
Execution.
no see.
Pre-inspection for violations of education law and prior learning review regulations!
Automatic indexing of long-tail local keywords by nearby school!
Double funnel-based one-click consultation reservation linkage!
Marketing that relies solely on portal exposure runs the risk of
a sudden drop in rankings at any time.
Build a safe and permanent inflow asset by linking the homepage, which is an independent
asset.
05
execution procedure
academy marketing process
Select and implement highly efficient media based on analysis data
STEP 1: Analysis of competition around the academy and in its main field
By closely analyzing the treatment area, the exposure ranking of target keywords, and the marketing intensity of nearby academies, we set the optimal marketing direction with high risk and cost-effectiveness.
STEP 2: Preliminary inspection of the Office of Education’s advertising laws and guidelines
Platform sanctions and administrative measures are prevented in advance by thoroughly inspecting in advance for exaggerated advertisements that induce prior learning or elements that violate deliberation.
STEP 3: Structured data (JSON-LD) technology setup
We design schema markup and structured data so that search robots can immediately recognize trust assets (E-E-A-T) such as the academy's location information and instructor's history.
STEP 4: Local long tail by school keyword advertising execution
We run precise targeting advertisements by discovering highly efficient long-tail keywords that combine the names of nearby elementary, middle, and high schools with specific academic records (analysis of previous exams, comparison of supplementary textbooks, etc.).
STEP 5: Place and informative blog exposure operation
Based on the previous exam trend report for each school required by parents, we target exposure to Naver Smart Block and set up a local place that maximizes the inflow of the map area.
STEP 6: Operating a dual-funnel linked reservation website
We link the free level test and reservation funnel so that students and parents who come in from various media can make consultation reservations without leaving.
Service Key Efficiency Information and Frequently Asked Questions
Intuitive summary answers to frequently asked questions
Q. What should a local academy do to gain a competitive advantage among large academies in recruiting students?
A. Columns analyzing past exam questions for each local elementary, middle, and high school should be exposed on blogs and places, and smart place optimization for local parents should be prioritized.
Q How to simultaneously satisfy the different educational search needs of parents and students?
Students should be attracted through interesting study tips from YouTube and short-form content, and parents should be persuaded with specific management performance data from blogs and homepages.
Q What is the most efficient way to prevent unnecessary budget waste when conducting education and academy marketing?
Rather than simple top exposure, you need to discover detailed long-tail keywords combined with nearby school names and run precise target advertisements to prevent unnecessary budget waste.
Q Google or Naver AI What should I do to ensure that my academy’s information and expertise are recommended first in search engines?
By linking JSON-LD schema structured data that proves expertise, such as instructor biographies and curriculum, to the official website AI We need to increase our search engine collection rate.
Q What is the secret to preventing parents from leaving the academy's website and registering for counseling?
The key is to be able to immediately view the past exam analysis report compared to previous grades for each nearby school without complicated procedures, and to be connected to a one-click reservation consultation funnel.
Why do specialized teams in each industry achieve overwhelming results in marketing?
We speak the ‘language of the field’ rather than marketing terms.
A team of experts who delve as deeply into your business as we do will deliver overwhelming results.
Customized treatment for each treatment subject by analyzing the inflow of new patients AI Implement blog and place strategy.
We build expertise and reliability at the same time by effectively processing winning precedents in compliance with the Attorney General's Law.
Increase conversion rates by persuading high-involvement targets such as loans, insurance, and stocks with professional content based on certification.
It is a powerful location-based solution that drives actual visits through review mining and store identity analysis.
We implement a sophisticated keyword preoccupation strategy that penetrates the educational needs of parents and students, such as academies and online lectures.
the center of marketing What is the reason for the difference in DNA performance?
It proves the strong execution ability that produces actual results rather than simply acting as an agency.
Optimization Maximize search engine visibility
Technical aspects of the homepage and web area SEOWow backlink Achieve top exposure to key keywords through optimization.
advertising team Data-based precision targeting
Maximize advertising efficiency by selecting valid traffic and identifying competitors through big data analysis.
marketing team Perfect execution of portal marketing
We explosively increase brand awareness through blogs, cafes, and SNS optimization manuscripts and execution processes.
marketing team Extensive media infrastructure
We create maximum cost-effectiveness through search advertising, optimization of various affiliated media, and self-execution infrastructure.