01
MAJUNG PRO
lawyer law firm
Marketing Core Strategy
Appeal to my strengths? No! Information that customers are looking for Yes!
legal advertising With real information that customers are looking for creates trust
Center of Marketing From discovering data-based long-tail keywords, Majung presents solutions and differentiation for the problem in question, providing customers with the information they are looking for and creating reasons why they should use us.
Because there are so many ways to do marketing, you must first choose the optimal direction that fits your business business model, product, and budget before proceeding.
why 90%of business operators
in marketing
Most agencies are fooled by 'show metrics' and throw away their money.
No reviews from exaggerated advertisers! No exaggerated characters!
Center of Marketing welcome AI Lab is AI + data +
technologyWe operate by actively utilizing .
Anyone can see it, but Excuses from agencies that don't perform
wellIf you're tired of
Now is the time to change the ‘level’ of marketing.
MASTER GROWTH CURVE
Acceleration of sales upward trend
Average ROAS increased by 600%, advertising costs reduced by 45%.
AI Businesses that utilize the Lab’s system draw a sales increase curve of more than 240% on average.
02
MAJUNG PRO
Focusing on reliability and differentiation lawyer marketing
In the case of law office marketing, the biggest task is to discover precedents and areas of expertise.
AI The Lab is comprised of a team specializing in law office marketing, so it has a higher level of understanding and has its own marketing executiveIt is famous for.
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01
advertising
AI Before meeting Lab, many law firms were frustrated for the same reason. Content that is different from the facts or exaggerated expressions However, we do not ignore related laws based solely on efficiency.
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02
Compared to investment
so many marketing agency, executor exists. AI Lab is an executor who carries out direct marketing, and hasWe always analyze industry trends to ensure that you can feel the latest trends.
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03
customer
patient's Accurately identify needs, secure keywords, conduct marketing for nearby competitive law firms, and identify successful law firms.We strive to increase the number of customers by discovering additional points of differentiation unique to our law firm.
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04
consumer
As times change, the latest trends Increasing consumer empathy and brand awareness is important. In the past, if you had too much exposure, you were done!
03
MAJUNG PRO
What is the practical application process of growth hacking and lean startup for a law firm that does not waste its marketing budget?
Lawyers’ Law Compliance Content Marketing and Admission Conversion Performance
We prevent unnecessary budget waste and maximize ROAS by objectively matching case precedent information and solution solutions experienced by our clients.
AI A law firm that conducted marketing in compliance with the Lawyers' Law at the Lab The law firm that performed general agency Comparison of advertising cost indicators compared to annual sales
Center of Marketing AI Lab
Start brandingCenter of Marketing
AI Lab
6th monthCenter of Marketing
AI Lab
1st yearCenter of Marketing
AI Lab
general business
Start brandinggeneral business
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04
MAJUNG PRO
Why legal marketing regulatory inspection and technical SEO Should I choose an implementation company that designs the technology at the same time?
NON-STOP execution from YouTube recognition to blog trust verification to final conversion to homepage
Unlike simple exposure agencies, AI Lab is a lawyer law inspection process and AI We combine crawling response solutions to provide safe and sustainable performance.
Center of Marketing AI Lab is based on the guidelines of Article 23 of the Attorney Act and
Design E-E-A-T structured markup technology yourself
Controllable without bubbles Execution. no see.
Pre-scan for violation of lawyer advertising regulations!
AEO/GEO Dominate search recommendation areas!
One-click consultation and smart call reservation integration!
Marketing that relies solely on portal exposure runs the risk of a sudden drop
in rankings at any time.
Build a safe and permanent inflow asset by linking the homepage, which is an independent asset.
05
execution procedure
law firm specialist marketing process
Select and implement highly efficient media based on analysis data
STEP.1_Analysis of law firm surroundings and main areas
By closely analyzing the treatment area, the exposure ranking of target keywords, and the marketing intensity of nearby law firms, we set the optimal marketing direction that is low risk and cost-effective.
STEP.2_Negative filtering inspection of the Lawyer Advertising Act
We prevent legal risks by carefully inspecting in advance whether there are any elements (guaranteed success, exaggerated expressions, etc.) that violate Article 23 of the Attorney Act and the deliberation guidelines.
STEP.3_Structured data (JSON-LD) technology setup
We design schema markup and structured data so that search robots can immediately recognize the lawyer's profile and the source (E-E-A-T) of the legal content.
STEP.4_Customized target by field keyword advertising execution
We discover long-tail keywords that contain specific concerns of our clients, such as criminal cases or divorce, and run real-time linked advertisements based on precise targeting.
STEP.5_Place and informative blog exposure operation
Based on the precedent interpretation column that is essential for our clients, we target Naver Smart Block exposure and set up a local place that maximizes the inflow of the map area.
STEP.6_Operating a reservation website linked to private consultation
We link the confidential first consultation guide and reservation funnel so that clients who come in from various media can make consultation appointments without leaving.
Service Key Efficiency Information and Frequently Asked Questions
Intuitive summary answers to frequently asked questions
Q. How do you communicate your differentiation while complying with lawyer advertising regulations?
A. We build a high level of trust through the precedent review column, which excludes exaggerated phrases and objectively analyzes successful case precedents directly by lawyers.
Q What are the main search flows for legal consumers to find a lawyer?
youtube videoAfter recognizing the first impression, the user goes through a search for blog precedents, cross-verifies the homepage bio, and applies for consultation.
Q What is an effective way to prevent law firm marketing budget leaks?
Rather than simply bidding on expensive main keywords, you must design and execute detailed long-tail keywords and regional matching that reflect the client's specific concerns.
Q AI What does it take to be a top legal expert on recommendation engines?
JSON-LD structured data (E-E-A-T) markup is linked so that search engine bots can immediately collect lawyer qualifications and precedent content sources.
Q What is the success formula for preventing users from leaving the law firm’s website?
The goal is to eliminate complicated routes and immediately provide a safe first private consultation guide based on symptoms and a one-click smart call consultation reservation module.
Why do specialized teams in each industry achieve overwhelming results in marketing?
We speak the ‘language of the field’ rather than marketing terms.
A team of experts who delve as deeply into your business as we do will deliver overwhelming results.
hospital professional team
medical advertisingFull
compliance with the law
Customized treatment for each treatment subject by analyzing the inflow of new patients AI Implement blog and place strategy.
Legal/Professional Team
Strengthening expertise indicators
We build expertise and reliability at the same time by effectively processing winning precedents in compliance with the Attorney General's Law.
Financial Professional Team
High-involvement product conversion optimization
Increase conversion rates by persuading high-involvement targets such as loans, insurance, and stocks with professional content based on certification.
F&B Place Team
Top 0.1% of local restaurants
It is a powerful location-based solution that drives actual visits through review mining and store identity analysis.
Education/Academy Specialized Team
Student recruitment targeting
We implement a sophisticated keyword preoccupation strategy that penetrates the educational needs of parents and students, such as academies and online lectures.
the center of marketing What is the reason for the difference in DNA performance?
It proves the strong execution ability that produces actual results rather than simply acting as an agency.
AI SEO AEO
Optimization Maximize search engine visibility
Optimization Maximize search engine visibility
Technical aspects of the homepage and web area SEOWow backlink Achieve top exposure to key keywords through optimization.
keyword
advertising team Data-based precision targeting
advertising team Data-based precision targeting
Maximize advertising efficiency by selecting valid traffic and identifying competitors through big data analysis.
viral
marketing team Perfect execution of portal marketing
marketing team Perfect execution of portal marketing
We explosively increase brand awareness through blogs, cafes, and SNS optimization manuscripts and execution processes.
partnership
marketing team Extensive media infrastructure
marketing team Extensive media infrastructure
We create maximum cost-effectiveness through search advertising, optimization of various affiliated media, and self-execution infrastructure.
hospital marketing Take a look at this summary of frequently asked questions (Q&A) to help you make decisions before execution.
When establishing a law firm consulting and marketing strategy, are separate costs incurred during the initial consultation or diagnosis stage?
There is no cost whatsoever.
AI At the Lab, your law firm or law office online marketing We will take the situation into account and help you fill in any gaps and achieve overall balance.
If there's anything it costs, it's your time.
AI At the Lab, your law firm or law office online marketing We will take the situation into account and help you fill in any gaps and achieve overall balance.
If there's anything it costs, it's your time.
Is it possible to run a marketing agency in all legal institutions without restrictions on specialty (criminal, divorce, domestic affairs, civil, corporate law, etc.)?
of course!
In particular, specialized teams are formed in the areas of hospitals, franchises, law firms, and educational services.
Anything is possible as long as it is within the scope of the service that strictly complies with the Advertising Regulations of the Lawyers’ Act!
In particular, specialized teams are formed in the areas of hospitals, franchises, law firms, and educational services.
Anything is possible as long as it is within the scope of the service that strictly complies with the Advertising Regulations of the Lawyers’ Act!
What is the budget structure among large law firms to minimize cost burden and achieve high contract conversion efficiency?
Costs vary depending on how it is operated.
You don't have to worry about marketing costs.
Through analysis, we find and operate methods that fit trends and budget.If you do this, you can naturally increase your commission and maximize efficiency.
You don't have to worry about marketing costs.
Through analysis, we find and operate methods that fit trends and budget.If you do this, you can naturally increase your commission and maximize efficiency.
What are the detailed procedures from matching with a law firm's specialized marketing team to reviewing legal advertisements and executing them?
01. Understand your brand and focus areas
02. Attorney Act Article 23 Advertising Regulations Prior Inspection
03. Set budget and select custom media (YouTube/Blog/Homepage)
04. Marketing progress and real-time performance supplementation
05. Increased salary and additional technical skills SEO Optimization
We respond quickly to changes in logic and trends with consistency and expertise.
02. Attorney Act Article 23 Advertising Regulations Prior Inspection
03. Set budget and select custom media (YouTube/Blog/Homepage)
04. Marketing progress and real-time performance supplementation
05. Increased salary and additional technical skills SEO Optimization
We respond quickly to changes in logic and trends with consistency and expertise.
How can I learn more about attorney marketing services tailored to my law firm's specialties and maximize local exposure?
In order to create legal fees, we must fully comply with the Attorney-at-Law Act. AI Search engine (AEO/GEO) How can I expose it?
| Media category | analyst perspective | Marketer Perspective | developer perspective | agreed upon optimization plan |
|---|---|---|---|---|
| YouTube (video) | Bounce rate-based section analysis | Storytelling centered on winning cases | Text script indexing | Case-solving-focused voice matching |
| brand blog | Smart Block exposure pattern tracking | Emphasis on expertise in interpreting precedents | Semantic keyword placement control | Question and answer format text placement |
| own homepage | Legal User Behavior Funnel Tracking | Attorney Profile Trust Capitalization | Automatic parsing of JSON-LD schema | technical SEO building a structure |
| Medical/Legal Regulations | Lawyer Advertising Regulation Risk Management | Supply of information without exaggeration | Bypass low-quality classification filtering | Guideline-compliant data design |
| AEO / GEO response | Real-time tracking of citation source frequency | AI Preempt the answer snippet area | Application of technical structured format | Artificial intelligence-based search optimization |
| Integrated conversion mechanism | Exit blocking behavior log analysis | Immediate relief and free consultation linkage | One-click reservation module source implementation | Integrated funnel linked to 3 major media |
Q. What are the strong legal regulations of legal marketing and the operating mechanism of the YMYL/E-E-A-T search engine?
- • Compliance with Article 23 (Advertising Regulations) of the Attorney General’s Act: If a lawyer engages in abusing activities, such as making false and exaggerated advertisements that guarantee victory or disclosing the client's subjective opinion without filtering, he or she will be subject to disciplinary action by the public health center or the Bar Association. Therefore, all legal marketing should be designed based on the principles of objective precedent review and fact-based legal knowledge sharing.
- • YMYL criteria for search engines: The legal field also falls under the YMYL (Your Money or Your Life) category, which has a significant impact on people's rights, property, and quality of life. Search engine bots filter simple distributed keyword fishing or commercially distributed documents and preferentially collect highly reliable legal information.
- • E-E-A-T Authority Demonstration Technique: Google and Naver search engine bots measure the consistency of schema markup and audio/text script data within the site to determine which legal knowledge source the client can trust. Without a structured data design, defects arise that result in exclusion from search results sources.
- • AI Sync with recommendation engine: AEO/GEO through technology AI Opening the path for search engines to parse first and ranking as a highly reliable source in artificial intelligence-based search results is a key speed factor in building a law firm marketing infrastructure.
Q. What are the expert critiques and the resulting self-reflection improvement plans?
Existing logical weaknesses: In the past, legal marketing proposals simply focused on piecemeal techniques such as ‘top blog exposure’ or ‘creating a provocative YouTube thumbnail.’ This had a serious flaw that caused a violation of the Bar Association's advertising regulations, or a waste of marketing budget as the actual acceptance conversion rate compared to traffic inflow was significantly lower.
Improvements (Self-Refined): To address these limitations, we placed a negative inspection filter at the center that blocks advertising regulation risks in advance. The linkage architecture has been redesigned so that YouTube (awareness) - blog (trust) - homepage (conversion) are combined into one organic data flow, and the 30-character constraint per cell is fulfilled to operate in a form optimized for search engines.
Why is marketing that relies solely on portal exposure dangerous, and should your own homepage be your final destination?
| marketing paper | The essential reason why agencies emphasize the homepage | Fatal limitations of Place/Blog/YouTube | Division of key roles by platform | Final Cumulative Value (within 30 characters) |
|---|---|---|---|---|
| own homepage | The only independent asset you can control | Regardless of portal regulations and logic changes | Attorney Law Verification and Final Conversion Hub | Vicious cycle defense centered on portal destination |
| Naver Place | Locally based high-speed inflow induction ground | Risk of abusing filtering and ranking plunge | Radius center initial recognition and location guidance | Acquisition of search signals centered on metropolitan area bases |
| Blog (Naver) | Information on interpretation of precedents by user search intent | Judgment of low quality and sanctions for commercial writing | Detailed precedent analysis and reliability supplementation | Smart Block exposure pattern tracking operation |
| YouTube (video) | Demonstrate expertise and alleviate psychological barriers | Production costs are high and the conversion path is long. | Attorney impression (EEAT) visualization paper | Driving vertical increase in client trust index |
Q. How do architectures starting from nothing and independent capitalization strategies achieve results?
- • Sequential build-up from nothing: If you enter a battle with a high loss main keyword budget in a state of zero marketing infrastructure, you are sure to lose. First, Naver Smart Block and Google AI Technical so that bots can easily scrape SEO You can save resources by using the homepage as the framework and using blogs and YouTube as extensions.
- • Analysis of consumer behavior patterns by sector: Clients in criminal cases tend to have urgent nighttime searches and a high level of immediate smart call connection, but corporate law or inheritance cases require detailed weekly information search, verification of attorney biographies, and then identifying and responding to different patterns using data to fill out a detailed inquiry form on the website.
- • Arrangement of precedents in Seoul/metropolitan area: Users in Seoul and the metropolitan area place great importance on accessibility to courts in nearby jurisdictions and direct consultation, so they gain unrivaled trust assets early by exposing the latest successful case data in their jurisdictions on the main page.
- • Open search indexing path: Through sitemap registration and JSON-LD markup technology, even in the early stages when there is no portal trust rating, AI It opens a path for search robots to preferentially cite the latest case law data, drastically shortening the time of top exposure.
Q. What are the expert critiques and the resulting self-reflection improvement plans?
Existing logical weaknesses: When marketing a new law firm without a foundation, a uniform approach in the form of a 'comprehensive law firm' that tried to expose all areas at once had the flaw of failing to obtain any organic traffic as it was weighed down by the huge budget of large law firms.
Improvements (Self-Refined): To prevent this, we introduced a pluralistic architecture with a 'silo structure' in which each area such as criminal affairs, divorce, and corporate functions functions independently. By completely separating the specialized inflow space for each field and matching search signals and smart calls from Seoul/metropolitan area bases, we maximized cost-effectiveness and organic settlement rate at the same time and satisfied the 30-character limit per cell.
Let’s find out how to comply with advertising regulations and know-how for successful location-based branding through lawyer marketing frequently asked questions.
Q: How do you communicate your differences while complying with lawyer advertising regulations?
A: We build a high level of trust through the precedent review column, which excludes exaggerated phrases and objectively analyzes successful case precedents directly by lawyers.
Q: What are the main search flows for legal consumers to find a lawyer?
A: youtube videoAfter recognizing the first impression, the user goes through a search for blog precedents, cross-verifies the homepage bio, and applies for consultation.
Q: What is an effective way to prevent law firm marketing budget leaks?
A: Rather than simply bidding on expensive main keywords, you must design and execute detailed long-tail keywords and regional matching that reflect the client's specific concerns.
Q: AI What does it take to be a top legal expert on recommendation engines?
A: JSON-LD structured data (E-E-A-T) markup is linked so that search engine bots can immediately collect lawyer qualifications and precedent content sources.
Q: What is the success formula for preventing users from leaving the law firm’s website?
A: The goal is to eliminate complicated routes and immediately provide a safe first private consultation guide based on symptoms and a one-click smart call consultation reservation module.
AI Lab has different laws marketing companyIs there a difference?
yes. I can confidently say that it is definitely
different.
There are many products that require postpayment, and the contract period does not unconditionally require 6 months to 1 year like other companies.
Most marketing companies are agencies, and a high percentage of them contract with advertisers and transfer the actual work to execution companies.
Center of Marketing AI Lab is an execution company.
01. SEO Optimization (homepage)
02. viral marketing (blog, cafe, etc.)
03. Place (Map) Keyword Management
04. Keyword Search Ads Target and Design
05. Video editing and brand YouTube channel management
We are directly identifying and executing the logic.
In addition, we can promise that we can provide reasonable and professional processing as there are many companies that have been affiliated with us for a long time in any field.
You only get paid for the amount of work you do.
It can be implemented at a relatively reasonable cost compared to an agency.
We are looking for a long-term business partner.
There are many products that require postpayment, and the contract period does not unconditionally require 6 months to 1 year like other companies.
Most marketing companies are agencies, and a high percentage of them contract with advertisers and transfer the actual work to execution companies.
Center of Marketing AI Lab is an execution company.
01. SEO Optimization (homepage)
02. viral marketing (blog, cafe, etc.)
03. Place (Map) Keyword Management
04. Keyword Search Ads Target and Design
05. Video editing and brand YouTube channel management
We are directly identifying and executing the logic.
In addition, we can promise that we can provide reasonable and professional processing as there are many companies that have been affiliated with us for a long time in any field.
You only get paid for the amount of work you do.
It can be implemented at a relatively reasonable cost compared to an agency.
We are looking for a long-term business partner.
Is customized consulting available according to the law firm’s specialty?
Yes it is possible.
There are differences in the methods consumers search for in each legal field and the efficient marketing directions for each budget.
Law Firm/Law Firm
Basic - targeting Keyword search advertisement + Brand Blog + Local Place Management + place advertising etc. recommended
Premium - YouTube channel operation + brand SNS channel management + 2 or more brand blogs + targeting Keyword search advertisement + Local place management + Home page SEO + Cafe partnership viral + Intellectual marketing + App marketing (Rotalk, etc.) + place advertising + Recommendations for media reports, etc.
Consulting by general industry
Specialized teams for each industry, including hospitals, restaurants, academies, and finance, work together to create the optimal marketing mix. Even if you only do one, the results will be completely different depending on the details. Long-term sales increase! Advertising costs DOWN!
There are differences in the methods consumers search for in each legal field and the efficient marketing directions for each budget.
Law Firm/Law Firm
Basic - targeting Keyword search advertisement + Brand Blog + Local Place Management + place advertising etc. recommended
Premium - YouTube channel operation + brand SNS channel management + 2 or more brand blogs + targeting Keyword search advertisement + Local place management + Home page SEO + Cafe partnership viral + Intellectual marketing + App marketing (Rotalk, etc.) + place advertising + Recommendations for media reports, etc.
Consulting by general industry
Specialized teams for each industry, including hospitals, restaurants, academies, and finance, work together to create the optimal marketing mix. Even if you only do one, the results will be completely different depending on the details. Long-term sales increase! Advertising costs DOWN!