Return Marketing | Re-visit marketing that turns visiting customers into regulars - AI Lab, the center of marketing

Return Marketing

Related Marketing Services: Restaurant marketing | SNS Marketing | Viral Marketing | Place Marketing

Return Marketing

We will teach you the know-how in effective customer management and loyalty program design to turn a once-in-a-lifetime customer into a permanent customer.
We will tell you everything about return marketing.
Secure regular customers with a complete guide to customer management, loyalty programs, and CRM systems.

Core revisit marketing strategy

Optimize customer experience

Maximize satisfaction by optimizing the entire customer experience from the first visit to the last.

  • Strengthening welcome service
  • Providing personalized service
  • Collect and reflect customer feedback
  • Continuous service improvement

loyalty program

Build a systematic loyalty program that encourages customers to return and increase loyalty.

  • Point accumulation system
  • Benefits provided by level
  • Birthday and Anniversary Coupons
  • VIP customer special service

CRM system

We systematically manage customer information and encourage repeat visits through personalized marketing.

  • Building a customer database
  • Visit pattern analysis
  • Provide customized promotions
  • Customer segmentation and targeting

5 steps of return marketing roadmap

1

Customer data collection

Understand your customers’ basic information and preferences.

  • Gather contact information
  • Know your favorite menu
  • Identify the purpose and motivation for your visit
  • Customer Satisfaction Survey
2

Loyalty program design

Design a loyalty program that keeps customers coming back.

  • Set point accumulation rules
  • Benefit design by level
  • Coupon and Discount Policy
  • Special event planning
3

Building a CRM system

We build a system to systematically manage customer information.

  • Building a customer database
  • Visit history management
  • Customer Segmentation
  • Introduction of automation system
4

Execute personalized marketing

We carry out customized marketing for each customer.

  • Provide customized promotions
  • Send personalized messages
  • Timing Optimization
  • Channel-specific access
5

Performance measurement and optimization

Measure the performance of your return marketing and optimize your strategy.

  • Measuring revisit rate
  • Customer lifetime value analysis
  • Program effectiveness evaluation
  • Modify and improve your strategy

Customized revisit marketing for each restaurant

cafe

core strategy

  • Coffee point accumulation system
  • Free drink on birthday
  • Discount for regular visiting customers
  • New menu priority experience

Referral Program

stamp card membership birthday coupon

Korean restaurant

core strategy

  • Family discount benefits
  • Special menu for regular visiting customers
  • Seasonal Events
  • Customer Referral Program

Referral Program

family discount Regular visit benefits Referral Reward

Japanese restaurant

core strategy

  • Omakase regular reservation system
  • wine pairing service
  • Special day commemoration service
  • Menu recommendation based on customer preference

Referral Program

regular reservation wine membership anniversary service

Western restaurant

core strategy

  • Dating course special benefits
  • wine club membership
  • Special day commemoration service
  • Customized course menu

Referral Program

dating package wine club anniversary service